Niche 2012

Niche Collection was created by Kirk Rayment.

Kirk could see a gap in the market for a well made hat and head-piece at an affordable price.

He decided to give up his job in real estate and to follow what the family has done for generations and started the brand Niche Collection.

In a relatively short time he now has over 150 boutiques stocking his collection including the family boutique at Marble Arch.

His new collection for Spring-Summer 2011 has an array of colours & styles to suit everyone's taste and budget.